Privacy Policy

PRIVACY POLICY

Last Updated: May 1, 2023
 1. INTRODUCTION
We may update this Privacy Policy from time to time, for example to reflect changes to our data privacy practices or for other operational, legal, or regulatory reasons. In the event of substantial changes to this Privacy Policy, we will notify you by posting the updated policy on this website and, if applicable, through other means. By continuing to use this website or the support service after such changes are posted, you agree to the modified Policy.
 2. USER DATA
We collect your first name, last name, email address, Instagram account, phone number, and payment details (e.g., debit/credit card data) directly from you.
We use this data to provide you with our services—for example, to verify your identity, contact you, deliver advertising and marketing, and handle billing. We also use this data to ensure compliance with legal obligations.
We collect personal information when you sign up for our services, when you access them, or otherwise provide us with the data.
At Mario Liberatore, we work with a number of third parties and service providers to offer our services and may share personal data with them in the context of such collaboration.
We may also disclose your data in the following circumstances:

 • to prevent, investigate, or take action regarding illegal activities, suspected fraud, situations involving potential threats to physical safety of any person, violations of our Terms of Service or any other service-related agreements, or as otherwise required by law;
 • to carry out marketing and/or advertising campaigns;
 • to comply with legal obligations or respond to legitimate subpoenas, court orders, arrest warrants, or other requests by public authorities (e.g., for national security or law enforcement purposes).

Personal data may also be shared with a company that acquires our business through merger, sale, bankruptcy, dissolution, reorganization, or other similar operations or proceedings. If this occurs, we will post a notice on our homepage.
 3. VISITOR DATA
When you visit or browse Mario Liberatore websites, we do not collect information about your device or browser, your network connection, IP address, or the cookies installed on your device.
If you contact our phone support, we collect your phone number, call audio, and other personal information you provide during the call. Under our Terms of Service, we may request additional documentation during the call to verify your identity.
If you use our chat support service, we collect your name, email address, device and browser information, network connection details, IP address, chat transcript, and any other personal information you provide during the chat. Under our Terms of Service, we may request additional documentation during the chat to verify your identity.
We use this information to verify, provide, and improve our services (including support and maintenance) and to respond to your questions.
 4. HOW LONG WE KEEP YOUR DATA
We keep your data for the duration of your relationship with us. Once the relationship ends, we generally retain a copy of your personal information for legitimate business purposes, such as to defend against contractual claims or for audit purposes and to fulfill legal obligations, unless we receive a valid deletion request, in which case your personal data will be deleted according to our standard deletion process.
 5. HOW WE KEEP YOUR DATA SAFE
We adhere to industry standards for data security management to safeguard sensitive information, such as financial data, intellectual property, employee data, and all other personal information entrusted to us. Our information security systems apply to people, processes, and IT systems according to risk management practices.
We perform annual audits to ensure credit card data is handled in compliance with industry guidelines.
No method of transmission over the Internet or electronic storage is 100% secure. Therefore, we cannot guarantee the absolute security of your information.
 6. PRIVACY POLICY LAW
The purpose of this privacy policy is to provide maximum transparency regarding what information the site collects and how it is used.
In compliance with national regulations (Legislative Decree no. 196 of June 30, 2003, Personal Data Protection Code, and its subsequent amendments, hereby fully incorporated) and European regulations (EU General Data Protection Regulation no. 679/2016, GDPR, hereby fully incorporated), this site respects and protects the privacy of visitors and users, making every reasonable and proportionate effort not to infringe on users’ rights.
Mario Liberatore uses data only for the purposes for which it is provided.
 7. DATA CONTROLLER
The data controller and processor pursuant to applicable laws is Mario Liberatore, which can be contacted through the CONTACTS section.
 8. LEGAL BASIS FOR PROCESSING
This website processes data primarily based on user consent. Consent is given by purchasing the service, by using or browsing the site (considered implied behavior), or by registering on the site or subscribing to the service. By using or browsing the site, visitors and users accept this privacy policy and consent to the processing of their personal data according to the methods and purposes described below, including potential disclosure to third parties if required to provide a service.
Providing data and thus consenting to its collection and processing is optional, but considered automatic following the above behaviors.  However, refusal may result in an inability to provide certain services and a diminished browsing experience.
Data collected for site security, anti-abuse, anti-spam, and traffic analysis purposes (in aggregate form) are processed based on the legitimate interest of the data controller to protect the site and its users. In such cases, users always have the right to object to data processing.
 9. PURPOSE OF DATA PROCESSING
The processing of data collected through the site, in addition to purposes directly related and necessary to the provision of the service, is aimed at the following:

 • Primary activities: collection of data and information to carry out the service as described in detail in the terms and conditions, including but not limited to core and ancillary social media managing activities.
 • Statistics (analytics): collection of aggregated and anonymous (or non-anonymous) data to verify the proper functioning of the site.
 • Security: collection of data and information to protect the site’s security (anti-spam filters, firewalls, virus detection) and its users, and to prevent or uncover fraud or abuse. Data is automatically recorded and may include personal data (IP address) that could be used, in compliance with applicable laws, to block attempts to damage the site or harm other users. Such data is never used for identification or profiling and is periodically deleted.
 • Ancillary activities: sharing data with third parties who perform necessary or instrumental functions for the service’s operation, and enabling third parties to perform technical, logistical, or other tasks on our behalf. Providers only have access to personal data necessary for their tasks, agree not to use the data for other purposes, and are required to process personal data in accordance with applicable laws.

 10. DATA PROCESSING LOCATION
Data is processed at the data controller’s location as indicated in the “CONTACTS” section.
 11. USER RIGHTS
Under EU Regulation 679/2016 (GDPR), users may, according to applicable law and within its limitations, exercise the following rights:

 • object in whole or in part, for legitimate reasons, to the processing of personal data concerning them for advertising, direct sales, market research, or commercial communication purposes;
 • request confirmation of the existence of personal data concerning them (right of access);
 • know the origin of the data;
 • receive intelligible communication;
 • receive information about the logic, methods, and purposes of processing;
 • request the updating, rectification, integration, deletion, anonymization, or blocking of data processed unlawfully, including data not necessary for the purposes for which they were collected;
 • in cases of processing based on consent, receive their data provided to the controller in a structured, machine-readable, commonly used format at only the cost of support;
 • lodge a complaint with the supervisory authority (Data Protection Authority);
 • and, more generally, exercise all rights granted by current legislation (requests must be addressed to the data controller).

 12. HOW WE PROTECT YOUR DATA
Although Mario Liberatore is a foreign company, it primarily stores data in Italy. We provide services to individuals worldwide, and our technology processes data from users regardless of their location. Consequently, Mario Liberatore may transfer your data outside the country, state, or province where you reside.
Mario Liberatore processes data in accordance with privacy regulations in every country where it operates.
 13. RESIDENTS OF THE EUROPEAN ECONOMIC AREA (“EEA”)
Mario Liberatore works with users around the world, including within the EEA. If you reside in the EEA, your personal data is processed in compliance with your country’s data protection regulations. As part of our service, we may transfer your data to other countries. To ensure your data is protected when transferred outside the EEA, Mario Liberatore uses the most advanced technologies.
If you live in the EEA, you have certain rights under European law regarding your personal data. If you wish to exercise those rights, please contact us using the information in the “CONTACTS” section.
If you are not satisfied with the response you receive from us, we hope you will contact us to resolve the issue. However, you also have the right to lodge a complaint with your local data protection authority at any time.
In addition, if you reside in the EEA, please note that we generally process your data to fulfill our obligations to you (e.g., regarding orders placed through the site) or to pursue our legitimate business interests as outlined above, unless we are legally required to obtain your consent for a specific processing activity. We process your data for the following legitimate interests:

 • to prevent risks and fraud on our platform;
 • to provide communication, marketing, and advertising;
 • to offer reporting and analytics;
 • to help you achieve your goals in using the service;
 • to troubleshoot, provide support, or answer questions;
 • to test new features or services;
 • to improve our services, apps, and websites.

When we process personal data to pursue these legitimate interests, we do so where we believe the nature of the processing, the information involved, and the technical and organizational measures we have taken to protect that information help reduce the risk to the data subject. By purchasing the service, you consent to this processing.
 14. CONTACTS
If you wish to submit a legal request or serve a subpoena or similar document requesting information about us, our stores, or other parties whose data we process, please refer to our legal request guidelines.


Mario Liberatore